Technology has made the print industry more challenging, and innovative thinking is required to stay competitive in the market. For printing companies who take the right approach, the decline in paper volumes can actually be an opportunity and not a threat to business survival.
Digital communication is what customers demand today. Repositioning themselves as integrated document solution and service providers, print companies can meet that demand – and having the ability to expand in this direction is crucial to business survival.
To ensure business success with this forward-thinking strategy, printing companies require a partner to provide the best technology and working strategy to deliver a powerful digital solution offering for customers. The right tools change the decline in print and use of paper into an opportunity. Adding value to current offerings, the use of new technology facilitates the maximised use of printing equipment and increases output. This allows a company to grow their customer base and increase revenue.
In the growing digital environment, Connect has the solutions and strategies that empower print companies and make them more competitive.
Highly personalised, electronic and interactive communications are made available by incorporating Connect into existing print equipment. Connect creates the capacity to send a single document across multiple channels such as print, email or SMS. The technology also allows printed items to be cross-matched with customer information to deliver personalised communication. Costs are reduced and delivery times are expedited using Connect to reduce or eliminate manual tasks.
Digital output and digital communication for clients is the future of the print industry. With Connect, the digital communication demands from customers can be easily managed and achieved.
Connect has been successfully implemented in many organisations, bringing improvements to their document management processes, enhancing customer experience and improving the bottom line.